Ordering printed materials seems simple. Send the design and the number, get back the product. But you are paying for more than just the prints, and it may not actually be the best option, depending on your business.
It’s good to know that there are choices – you can continue to outsource printing, having all prints professionally completed and delivered. It wouldn’t hurt to take a look at your budget and your needs, and just make sure that you’re making the right choice for your company.
What other options are out there? You can outsource printing, or you can purchase a production printer to create quality graphics and materials in house, even at high volume.
Pros and Cons
Your business will benefit from revisiting your production print strategy. Both options have pros and cons, of course.
Outsource: Save time, get the work done by someone else, have a professional involved, don’t make a big office purchase.
In-house: Prioritize your own projects, change or delete work as needed without fees, make last minute adjustments, experiment with different ideas, save money long term.
Outsource: Long wait times, a queue of other clients, following protocol instead of using innovation, costly.
In-house: Learning a new machine, having someone to operate it, can take time to print in-house.
Find the Option that Fits Your Needs
It really comes down to this: it’s up to you and your organization. It’s a great investment to shift production printing in-house. But also, sending it out may just be your jam. All you need to do is evaluate what works for you – and talk to the experts.
Make the Call
Either way you decide to make printing work for you is fine, but let’s make sure you do it right – contact Standley’s today.